Colorado’s Popular Season Ski Pass –The Colorado Pass™ - On Sale Friday, April 9 with the Lowest Guaranteed Price of $449 for the 2010-2011 Season
- A $49 down payment now guarantees the lowest price through May 31 with the remainder due in the fall for all passes listed below.
- The Colorado Pass™ is available for $449 and offers unlimited skiing and riding at Breckenridge, Keystone and Arapahoe Basin and 10 days at Vail and Beaver Creek (restriction dates apply).
- The Summit Pass™ is available for $409 and provides unlimited lift access at the top Summit County resorts - Breckenridge, Keystone and Arapahoe Basin - with no date restrictions.
- New for 2010-2011 is a Keystone and Arapahoe Basin Pass, providing unlimited and unrestricted access to both resorts for $359.
- The Epic Pass™ returns for the third season offering unlimited, unrestricted skiing at Vail, Beaver Creek, Breckenridge, Keystone, Heavenly and Arapahoe Basin for $599.
- The New Epic 7-Pack™ The New Epic 7-Pack Gives skiers and snowboarders seven days of unrestricted skiing and riding at any one of Vail Resorts’ five mountain resorts plus Arapahoe Basin anytime during the season for a price of $449, or almost 35 percent off of a single day lift ticket price.
Broomfield, Colo. – April 7, 2010 – Vail Resorts, Inc. (NYSE: MTN) announced its popular Colorado Pass product for the 2010-2011 ski and snowboard season will go on sale this Friday, April 9. Renewals of the passes are currently available at www.coloradopass.com and new sales for The Colorado Pass will be available at select Front Range locations beginning April 9 until May 9. Spring rates are also still available for the Epic Pass for $599, the Summit Pass for $409, the Keystone Arapahoe Basin Pass for $359 and the New Epic-7 Pack for $449 through May 31.
“Every year we evaluate the needs of our guests and adjust our product offerings to cater to what they are looking for in their ski and snowboard vacations and ski days,” said Heidi Kercher-Pratt, vice president and chief marketing officer for Vail Resorts. “All of our season passes offer our guests the option to experience our iconic resorts for an entire season or for multiple days—at an extraordinary value.”
The following are Vail Resorts’ season pass products for the 2010-2011 ski and snowboard season:
The Colorado Pass™ which offers unlimited skiing and riding at Breckenridge, Keystone and Arapahoe Basin and 10 days at Vail and Beaver Creek can be renewed online at www.coloradopass.com for $449 and can be bought on site at certain locations in Colorado. Visit www.coloradopass.com for a complete list of retail locations and hours. Restriction dates apply at Vail and Beaver Creek.
The Epic Pass™ back for its third season provides unlimited, unrestricted access to six world class resorts including Vail, Beaver Creek, Breckenridge, Keystone and Heavenly – as well as at Arapahoe Basin for a price of $599 adult and $299 child (ages 5 to 12). To purchase online visit www.coloradopass.com
The Epic 7-Pack™: A seven-day, unrestricted ticket that skiers and snowboarders can use at any one of Vail Resorts’ five mountain resorts and Arapahoe Basin anytime during the season for a price of $449, or almost 35 percent off of a single-day lift ticket price. The Epic 7-pack differs from a seven-day lift ticket because it can be used whenever you want from the beginning to the end of the ski season. For more information or to purchase the Epic-7 Pack visit www.coloradopass.com
The Summit Pass™ is available to purchase online at www.coloradopass.com and provides unlimited lift access to the top Summit County resorts - Breckenridge, Keystone and Arapahoe Basin - without date restrictions at $409 for adults, $319 for teens ages 13 to 18 and $209 for children ages 5 to 12.
The Keystone and Arapahoe Basin Pass for $359 adult, $299 teen, $199 child which offers unlimited, unrestricted skiing at both resorts. The Keystone and Arapahoe Basin Pass is available to purchase at www.coloradopass.com
Prices on all pass products are guaranteed through May 31, 2010.
Season Pass Benefits
The Colorado Pass, Epic Season Pass, Epic 7-Pack, Summit Pass and Keystone/Arapahoe Basin Pass purchasers will continue to receive exclusive offers and promotions for lodging, dining, ski rentals, equipment, ski school and special events for the 2010-2011 ski and snowboard season. New this year, skiers and snowboarders who purchase their pass this spring will also receive special benefits for this summer 2010 including access for sightseeing and gondola rides. Formerly, summer benefits were granted for the summer following our ski seasons. All season pass products are non-transferable and non-refundable.
Additionally, Vail Resorts is offering spring-only benefits for pass purchasers who purchase in person by May 9, 2010 or renew online by May 31, 2009 including:
- Lowest Guaranteed Price
- $49 down pre-purchase option with the remainder of the balance due in mid-September 2010.
- Four unrestricted $59 lift tickets valid all season at Vail, Beaver Creek, Breckenridge and Keystone. These tickets can be shared with family and friends, or used by the pass holder for additional days at Vail and Beaver Creek.
- Free summer 2010 lift access at Vail, Beaver Creek, Breckenridge and Keystone (doesn’t include bike haul).
- Unlimited skiing and riding at Vail and Beaver Creek during the month of April, 2011 (for Colorado Pass holders only).
How to Purchase Your Season Pass
Visit www.coloradopass.com to renew a Colorado Pass online or to purchase a Summit Pass or Keystone and Arapahoe Basin Pass, Epic Pass and Epic-7 Pack.
To purchase a new Colorado pass please visit select Front Range locations including Boulder Ski Deals (Boulder), Colorado Ski and Golf (Aurora, Arvada, Colorado Springs and Littleton) and REI (Denver Flagship and Fort Collins.) Vail Resorts staff will be on site Fridays through Sundays during store hours April 9, 2010 through May 9, 2010. For more information, visit www.coloradopass.com or call 800-842-8062.
About Vail Resorts
Vail Resorts, Inc., through its subsidiaries, is the leading mountain resort operator in the United States. The Company's subsidiaries operate the mountain resort properties of Vail, Beaver Creek, Breckenridge and Keystone mountain resorts in Colorado, the Heavenly Ski Resort in the Lake Tahoe area of California and Nevada, and the Grand Teton Lodge Company in Jackson Hole, Wyo. The Company's subsidiary, RockResorts, a luxury resort hotel company, manages casually elegant properties across the United States and the Caribbean. Vail Resorts Development Company is the real estate planning, development and construction subsidiary of Vail Resorts, Inc. Vail Resorts is a publicly held company traded on the New York Stock Exchange (NYSE: MTN). The Vail Resorts company website is www.vailresorts.com and consumer website is www.snow.com.
Vail Resorts, Inc., through its subsidiaries, is the leading mountain resort operator in the United States. The Company's subsidiaries operate the mountain resort properties of Vail, Beaver Creek, Breckenridge and Keystone mountain resorts in Colorado, the Heavenly Ski Resort in the Lake Tahoe area of California and Nevada, and the Grand Teton Lodge Company in Jackson Hole, Wyo. The Company's subsidiary, RockResorts, a luxury resort hotel company, manages casually elegant properties across the United States and the Caribbean. Vail Resorts Development Company is the real estate planning, development and construction subsidiary of Vail Resorts, Inc. Vail Resorts is a publicly held company traded on the New York Stock Exchange (NYSE: MTN). The Vail Resorts company website is www.vailresorts.com and consumer website is www.snow.com.
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About Vail Resorts
Vail Resorts, Inc., through its subsidiaries, is the leading mountain resort operator in the United States. The Company's subsidiaries operate the mountain resort properties of Vail, Beaver Creek, Breckenridge and Keystone mountain resorts in Colorado, Heavenly Mountain Resort in the Lake Tahoe area of California and Nevada, and the Grand Teton Lodge Company in Jackson Hole, Wyo. The Company's subsidiary, RockResorts, a luxury resort hotel company, manages casually elegant properties across the United States and the Caribbean. Vail Resorts Development Company is the real estate planning, development and construction subsidiary of Vail Resorts, Inc. Vail Resorts is a publicly held company traded on the New York Stock Exchange (NYSE: MTN). The Vail Resorts company website is www.vailresorts.com and the consumer website is www.snow.com.