Customer satisfaction is not just a measure of how well a company’s products or services meet or exceed customer expectations, but also a critical determinant of overall business success. In this article, we explore customer satisfaction and its importance through selected quotes from leading industry experts.

The US$8.8 trillion industry is growing at 3.9 per cent ― ahead of the global economy for the eighth consecutive year ― and continues to be one of the most dynamic industries. In this day and age of selfies and social media, travel industry providers must distinguish themselves in providing “Insta-worthy” experiences.

Artificial Intelligence (AI) has the power to completely transform the way we do things, personally and in business. We have seen many cases of small businesses that have used AI to deliver exceptional services and products that go on to outshine the competition, or examples where businesses have completely revolutionised an internal process.

Businesses have entered an era of eternal data-harvesting, making data an extremely valuable commodity. And for that reason, as with any other high-value asset, it is vulnerable.

A generation of executives uncomfortable with technology spell trouble for business longevity. While CIOs have ascended the ranks, many failed to translate technology’s benefits to business value.