“AI is a challenge for marketers, but it’s also a force multiplier that can help achieve lower cost, mass personalization and growth at a scale that was unforeseeable on the day the first...

“What if insights begin with humanism, empathizing with and designing things for real people? What if things were designed to place human experience at the center of the art-of-possible?”...

“The disruption of the energy industry by prosumers and new competition is underway,” writes Ganesh Kalyanaraman. “To remain key players, leading utilities will deliver new service offerings...

“Without trust between consumers and service providers, there is no common ground for privacy in the digital world, especially when companies use personal data in ways consumers were not...

“We are in the age of ‘customer relevance’, where organizations need to reinvent themselves to stay relevant to the ever-changing needs of customers,” says Rajesh Balaji. “Crafting...

“As consumers select health services on demand, they will create their own systems of care instead of relying on a third party to do so,” says Bill Shea. “The impact of these changes likely...

“There is a historical lag between the emergence of a new technology and the skills required to make it thrive,” says Ben Pring. “We are in the midst of that moment.” Excerpts: "Reading...

“Our advice to any M&E company struggling today, is to focus on how to achieve the best return on their digital investments in order to overcome the lackluster growth and profitability...

“In this age of significant technology adoption, we do not have enough technology talent globally,” says Ramkumar Ramamoorthy. “What India needs today is a ‘skills movement’ to which...

“We've spent the last 25 years building this highway, laying the tarmac of the highway, but there are literally no road signs or stop signs. There are no lines on the road,” says Ben Pring....

“With over $1.4 billion of investments that poured into blockchain globally in 2016 alone, the technology holds huge potential to transform insurance companies, and give them considerable...

“In the future, all jobs will be tech jobs,” says Jayajuoti Sengupta. “Organisations need to step up to adopt the latest business models that will address the new needs of their customers,...

“Fundamentally, gamification has the ability to transform ordinary experiences with the insurance industry into interesting and fun interactions that can help retain clients,” Srikanth Venkatesan

“Any organization has to create an internal capability for change,” says Jayajyoti Sengupta, Head, Asia Pacific, Cognizant. “That means, how are we driving an agile and nimble and creative...

“The inadequacies of legacy IT make it imperative for organisations to look at newer ways of transforming and upgrading their IT backbones,” writes Pradeep Shilige. “Consolidating and...

“Taking a heuristic approach to deploying cognitive computing technology will help organizations understand the technology, prepare for its disruption—and scope out its many possibilities for...

“With increasingly autonomous capabilities and a declining interest in ownership, customer preferences are shifting to new horizons,” writes Prasad Satyavolu. “The players in automotive...

“We have seen a shift, fundamentally associated with the impact of technology,” says Donna Tuths. “When I take a look at what that has wrought, over the last five to six years, I see a...

“While there is no denying that data, platforms, and automation will power the new ‘machine’ for work and the people that use it, relearning leadership remains key because people still...

“Convincing leaders on the value of digital — not just data, but cloud, mobile and social media — can often be an initial hurdle to adoption," says Bhaskar Sambasivan. “However, in the...

"The addition of Bolder Healthcare Solutions to the Cognizant portfolio enables us to offer more services to a broader range of healthcare providers and equip them with a digital foundation for...

“As a shared source of truth, blockchain opens numerous possibilities for insurers to collaborate more effectively and transparently, make better-informed decisions, and create greater trust and...

“Even if the Amazon venture were somehow sidetracked, the trends behind it—value-based care, consumer and employer rebellion over high premium and care prices—will continue to drive new...

“People feel as if they are not in control of their money,” notes a recent report by Cognizant based on a study conducted with ReD Associates. “The individuals we met struggled to manage...

“I don’t want to be ‘Amazon’d,’ the pharma company might say,” explains Srini Shankar, “but how do you efficiently build a supply chain, from sourcing to delivery to the pharmacy?...