News
RICHMOND HILL, ON, Aug. 4, 2015 /CNW/ - Mazda Canada announced sales for July 2015 today totaling 7,005, which is on par with July 2014.
Sales in July were led by the compact Mazda3 with 3,147 sold. The CX-5 was the second-best selling model for Mazda in July with 2,166 units sold, marking its best July sales on record. And in only its second full month on sale, the all-new 2016 Mazda CX-3 is already establishing itself as a leader in the quickly-growing subcompact crossover segment, with over 1,000 sales.
The all-new 2016 MX-5 roadster began to arrive at dealerships towards the end of July, and even with only a few units available, demand is seen to be very strong for this Mazda icon, with July sales increasing by 20% versus the previous year.
"The launch of the all-new MX-5 is very exciting for us, as at long last we are bringing Mazda's KODO design and SKYACTIV Technology into our iconic roadster," said David Klan, Senior Director, Sales, Marketing and Regional Operations. "Of course, the MX-5 is the epitome of the dynamic driving nature that we pride ourselves on in each of our vehicles, and strongly reinforces our brand message that driving matters."
In July, 94% of all Mazda vehicles sold were equipped with the fuel-efficient SKYACTIV Technology. With the addition of the new MX-5 roadster and CX-3 subcompact crossover into the lineup, Mazda is moving ever closer to offering SKYACTIV Technology in every vehicle in showrooms.
July Highlights
- CX-3 hits 1,000 monthly sales in only second full month on sale
- CX-5 sales increased 16% compared to July 2014
- MX-5 sales are up 20% in the first month of new 2016 model sales
- SKYACTIV Technology vehicles accounted for 94% of all sales in July
| July | July | YOY | YTD | YTD | YOY | |
| 2015 | 2014 | Change | 2015 | 2014 | Change | |
| Mazda2 | 70 | 260 | -73.1% | 685 | 1,444 | -52.6% |
| Mazda3 | 3,147 | 4,133 | -23.9% | 21,660 | 24,964 | -13.2% |
| Mazda5 | 196 | 326 | -39.9% | 1,888 | 2,529 | -25.3% |
| Mazda6 | 232 | 260 | -10.8% | 1,599 | 1,865 | -14.3% |
| MX-5 | 78 | 65 | 20.0% | 347 | 414 | -16.2% |
| Passenger Car | 3,723 | 5,044 | -26.2% | 26,179 | 31,216 | -16.1% |
| CX-3 | 1,010 | - | - | 2,531 | - | - |
| CX-5 | 2,166 | 1,871 | 15.8% | 12,568 | 11,280 | 11.4% |
| CX-9 | 106 | 121 | -12.4% | 677 | 839 | -19.3% |
| Light Truck | 3,282 | 1,992 | 64.8% | 15,776 | 12,119 | 30.2% |
| MAZDA TOTAL | 7,005 | 7,036 | -0.4% | 41,955 | 43,335 | -3.2% |
About Mazda Canada Inc.
Mazda Canada Inc. is responsible for the sales and marketing, customer service and parts support of Mazda vehicles in Canada. Headquartered in Richmond Hill, Ontario, Mazda Canada has a nationwide network of 165 dealerships. For additional information visit Mazda Canada's media website at www.media.mazda.ca
SOURCE Mazda Canada Inc.
Contact: Sandra Lemaitre, Director, Public Relations
(905) 787-7167; slemaitr@mazda.ca