Carlsberg Renews IT Services Agreement with IBM

PRNewswire-FirstCall
COPENHAGEN

Carlsberg, the world-renowned brewing group, and IBM today announced an extended agreement under which IBM will continue to deliver information technology (IT) services across 10 Carlsberg subsidiaries in Europe. IBM will build a new SAP infrastructure for Carlsberg, leveraging the advantages of IBM POWER7 hardware, XIV storage and IBM System x servers.

(Logo: http://www.newscom.com/cgi-bin/prnh/20090416/IBMLOGO )

The agreement is designed to support Carlsberg in further centralizing IT operations and services delivery, and can scale to include additional Carlsberg subsidiaries based on market demand.

The contract was signed in March 2010 and extends the original agreement signed in 2005, until the end of 2016.

  Media Contacts
  Carsten Groenning
  Media Relations Manager, IBM Denmark
  + 45 2880 3516
  cgr@dk.ibm.com

  Tara Sucato
  Media Relations, IBM U.S.
  + 917-472-3701
  tjsucato@us.ibm.com

First Call Analyst:
FCMN Contact: tjsucato@us.ibm.com

Photo: http://www.newscom.com/cgi-bin/prnh/20090416/IBMLOGO
AP Archive: http://photoarchive.ap.org/
PRN Photo Desk, photodesk@prnewswire.com

SOURCE: IBM

CONTACT: Carsten Groenning, Media Relations Manager, IBM Denmark, + 45
2880 3516, cgr@dk.ibm.com; or Tara Sucato, Media Relations, IBM U.S.,
+1-917-472-3701, tjsucato@us.ibm.com