NEW YORK, December 1, 2009 — BNY Mellon Asset Servicing, the global leader in securities servicing, has named James E. Cecere as managing director of Global Product Management for U.S. Financial Institutions.

Cecere will lead the group that drives BNY Mellon Asset Servicing's segment and product strategies for U.S. financial institutions, including mutual funds, exchange-traded funds (ETFs), insurance companies and banks. He will ensure execution of the strategies that improve the total client experience and will expand product offerings to build on BNY Mellon's position as a provider of choice to the financial services marketplace. Cecere will be based principally in New York and reports to Dan Wywoda, BNY Mellon Asset Servicing's head of Global Product Management.

Before joining BNY Mellon, Cecere most recently helped launch an investment advisory firm focused on the foreign exchange market. Prior to that, he was head of international operations for Vanguard Group's $19 billion offshore funds complex, after having managed all banking relationships for the asset management firm, as well as new product development. Before Vanguard, Cecere held a number of increasingly senior and global roles at JPMorgan Chase Bank over 11 years, including client management, operations, product management and sales. While there, he was a leading member of the team that developed the bank's ETF capabilities. Cecere earned his MBA from Duke University.

"Jim's breadth and depth of strategic planning and operational investment experience are absolutely vital in making sure our products continue to meet the needs of our clients," said Wywoda. "The financial institutions segment is a strategic focus for us and, as its asset servicing needs continue to evolve, Jim will lead our efforts to expand product reach, develop a global framework for high-growth products like ETFs, and help clients adjust to a changing financial landscape."

BNY Mellon Asset Servicing offers clients worldwide a broad spectrum of specialized asset servicing capabilities, including custody and fund services, securities lending, performance and analytics, and execution services.

BNY Mellon is the corporate brand of The Bank of New York Mellon Corporation. BNY Mellon is a global financial services company focused on helping clients manage and service their financial assets, operating in 34 countries and serving more than 100 markets. The company is a leading provider of financial services for institutions, corporations and high-net-worth individuals, providing superior asset management and wealth management, asset servicing, issuer services, clearing services and treasury services through a worldwide client-focused team. It has $22.1 trillion in assets under custody and administration and $966 billion in assets under management, services $11.9 trillion in outstanding debt and processes global payments averaging $1.6 trillion per day. Additional information is available at bnymellon.com.