News Releases

Optics Planet Nominates Bushnell Binoculars and Rangefinders for 2015 Brilliance Award
Fans Can Earn Store Credit When They Vote for Their Favorite Brands Online

OVERLAND PARK, Kansas  – Online retailer Optics Planet has named Bushnell, one of the most recognizable and trusted names in precision hunting, tactical and recreational optics and accessories, a finalist for its 2015 Brilliance Awards. Decided by a popular vote, which closes Oct. 30, the Brilliance Awards annually recognize the best of the best in performance optics.

Bushnell fans can show their support for the brand by casting their votes online, now through Oct. 30, 2015, at Participants will earn a chance to win a $50 or $100 gift certificate to Optics Planet, one of the world's leading online optics retailers.

After reviewing over 250,000 products and 1,400 brands, Optics Planet named the finalists vying for the right to bear the coveted Brilliance Award seal. Bushnell is one of four finalists in the Binoculars and Rangefinders categories.

“Bushnell’s commitment to producing the highest quality performance optics is stronger than ever, and we are delighted to have been selected for this fitting recognition,” said Lea Ramthun, Bushnell optics brand manager. “With Optics Planet store credit on offer through the sweepstakes, we are glad our fans have this opportunity to share their dedication and enjoy the benefits.”

Bushnell, a Vista Outdoor, Inc. brand, is one of the most recognizable and trusted names in precision hunting, tactical and recreational optics and accessories. For more information, visit

See Optics Planet’s Official Rules & Disclaimer for details on the Brilliance Awards Sweepstakes:

About Vista Outdoor

Vista Outdoor is a leading global designer, manufacturer and marketer in the growing outdoor sports and recreation markets. The company operates in two segments, Shooting Sports and Outdoor Products, and has a portfolio of well-recognized brands that provide consumers with a range of performance-driven, high-quality and innovative products in the ammunition, firearms and outdoor products categories. Vista Outdoor products are sold at leading retailers and distributors across North America and worldwide. Vista Outdoor is headquartered in Utah and has manufacturing operations and facilities in 10 U.S. States, Puerto Rico, Mexico and Canada along with international sales and sourcing operations in Canada, Europe, Australia, New Zealand and Asia. For news and information, visit or follow us on Twitter @VistaOutdoorInc and Facebook at

For further information: Jake Edson Communications Manager Outdoor Products Phone: (763) 323-3865 Email: